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In their research, Chip & Dan Heath have found that defining moments are created from one or more of the following four elements: Elevation. Insight Citations. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. Chip Heath, Dan Heath. The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences We all work to improve the experience of the people we care about: the patients we treat, the customers we serve, the students we teach, and the kids we Heath, co-author of The Power of Moments: Why Certain Experiences Have Extraordinary Impact, to explain why these defining moments stand out above all other experiences The Power of Moments shows us how to be the author of richer experiences. Book preview. About This Book. For more, visit Copyright © by Chip and Dan Heath. The New York Times bestselling authors of Switch and Made to Stick explore Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create Simon & SchusterOrganizational Behavior. (1) Boost sensory appeal; (2) Raise the stakes; (3) Break the script. If we embrace these elements, we can conjure more moments that matter CHAPTERDEFINING MOMENTS. Table of contents. Excerpted from The Power of Moments: Why Certain Experiences Have Extraordinary Impact. Book details. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection The power of moments: why certain experiences have extraordinary impact: Heath, Chip, author: Free Download, Borrow, and Streaming: Internet Archive A defining moment is a short experience that is both memorable and meaningful. Reprinted by arrangement with Simon & Schuster In this book, we explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. Career & Success.