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Global Communication: Planning Global PR Campaigns Pavel Slutskiy ebook
- Page: 176
- Format: pdf / epub / kindle
- ISBN: 9789819675821
- Publisher: Springer Nature Singapore
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Overview This textbook equips students with essential media and communication skills for today’s interconnected world. Developed as a key companion text for the Global Communication Project (GlobCom), an initiative spanning five continents, the book presents the key concepts that underpin effective communication on a global scale and guides the reader through project development, covering cross-cultural communication processes and virtual collaboration dynamics. In today’s rapidly evolving global...