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All-American Ads of the 2000s Steven Heller, Jim Heimann ebook

• Page: 640
• Format: pdf / epub / kindle
• ISBN: 9783836568029
• Publisher: TASCHEN

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Overview Post-9/11, America’s sense of invincibility was shaken. The dotcom bubble had burst, there was war with Iraq, and eco-angst was becoming mainstream, as evidenced by impressive sales of the Toyota Prius.

For escapism, self-expression, and even romantic connection, America turned to tech. Geeks were the new superheroes, and the iPod and iPhone reigned supreme, both commercially and creatively. Social media began its unstoppable rise, with MySpace and Facebook pushing brands to get more...