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East Asian Media Culture in the Age of Digital Platforms: Narratives, Industries, and Audiences Dal Yong Jin, Kyong Yoon ebook

• Page: 258
• Format: pdf / epub / kindle
• ISBN: 9781040429389
• Publisher: Taylor & Francis

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Overview Focusing on the convergence of popular culture and digital platforms in the East Asian context, this book delves into the increasing role of East Asia, not only as the largest cultural market but also as one of the most rapidly developing cultural industries in the global platform economy. Through the analytical framework of the platformization of cultural industries, this volume theoretically and empirically explores how East Asian popular culture and digital platforms have been intertwined...