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Social Science Methodologies for Management Research: From Philosophy to Practice in the AI Era by Vissanu Zumitzavan — Free eBook

• Page: 321
• Format: pdf / epub / kindle
• ISBN: 9789819543175
• Publisher: Springer Nature Singapore

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Overview This textbook serves as a comprehensive guide through this complex terrain of research in the discipline of management. It starts by exploring the philosophical foundations of research, specifically ontology and epistemology, developing a robust base for grasping how knowledge is constructed in management. The book then proceeds into practical methodologies, furnishing a clear roadmap through qualitative, quantitative, and mixed methods approaches, research design, and data analysis. It...